Cracker Barrel CEO out on heels of failed rebrand that removed Uncle Herschel logo, infuriated customers
Fox News

Cracker Barrel announced on Monday that CEO Julie Masino will step down roughly one year after a disastrous attempt to modernize the company infuriated customers and forced a stunning about-face. Last summer, the Cracker Barrel restaurant chain famously changed its logo and store interiors while removing the "Old Timer" dubbed "Uncle Herschel" from its branding. The rebrand was part of a $700 million overhaul across the company's 660-plus restaurants, which also included a revamped menu. Uncle H
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